ÉLAN ASIA SHOW: How Was The Biggest Beauty Event In The World?

THE ÉLAN BRAND HAS TAKEN ON THE ROLE OF ORGANIZER AND MAIN SPONSOR FOR ÉLAN ASIA SHOW, THE LARGEST INTERNATIONAL EVENT FOR BEAUTY INDUSTRY SPECIALISTS

From May 15th to May 21st, 500 beauty specialists from various parts of the world gathered in Antalya, Turkey to participate in ÉLAN ASIA SHOW. Under the leadership of brand co-founders Anna Kravchenko and Olena Kurchyna, brow artists, make-up artists, and lamimakers from the USA to Japan had the opportunity to gain valuable experience through beauty championships, conferences, workshops, and networking with colleagues. They also enjoyed their stay at the luxurious 5-star BOSPHORUS SORGUN HOTEL.

ÉLAN ASIA SHOW successfully brought together top beauty specialists from across the globe, including specialists from Ukraine, Poland, Lithuania, Latvia, Estonia, Slovenia, Romania, Moldova, Bulgaria, Czech Republic, Montenegro, Greece, Italy, Germany, Belgium, the Netherlands, the United Kingdom, Finland, Georgia, Azerbaijan, Turkey, the United Arab Emirates, Israel, Japan, the USA, and Australia.

The participants showcased their professionalism in six championships dedicated to brow artists, make-up artists, and lamimakers, with a total prize fund of 20,000 euros. In addition to the recognition they received, the winners were awarded prizes from ÉLAN, the main sponsor of the event, as well as from partners disAL, a professional disinfectant brand, and the International Association of Brow Artists.

One of the highly anticipated competitions was the «KIDS MAKE-UP» championship, where young beauty experts up to the age of 12 demonstrated their creativity by creating space-themed make-up looks. All the children were rewarded with gifts for their participation.

ÉLAN ASIA SHOW also provided valuable training opportunities. Renowned speakers, winners, and finalists of global championships, along with experienced trainers, shared intriguing insider information at the BROW & LASH and MAKE-UP conferences. The unique beauty format, TOP WORKSHOPS, featured 28 trainers and championship judges, including ÉLAN's skilled GOLD technologists, who conducted simultaneous live demonstrations.

An important highlight of the occasion was the debut of the MISS ÉLAN competition. The grand MISS ÉLAN event took place for the first time, featuring eleven finalists competing for the prestigious title. All participants received gifts from the event's partners.

The crown was ultimately awarded to Oleksandra Prokopchenko, a talented brow artist, make-up artist, and lamimaker from Rivne. Thanks to the generosity of the jury's chairman, Anton Taranenko, CEO of Visit Ukraine, she received a full refund of her participation fee for ÉLAN ASIA SHOW, turning her trip into a wonderful gift.

MISS ÉLAN was an exclusive event reserved for members of the International Association of Brow Artists, Make-up Artists, and LamiMakers.

The venue for the event was the splendid BOSPHORUS SORGUN HOTEL, one of Turkey's finest 5-star hotels. Participants enjoyed a pleasant atmosphere for relaxation, with access to a scenic beach, multiple pools, a spa center, and «ultra all-inclusive» dining.

For the latest updates on upcoming ÉLAN events, follow the announcements on elanevents.com.ua.